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About Us

Since 1988, Women's Initiative has been assisting high-potential low-income women who dream of business ownership. Through our 10-week program women are enabled to start, or expand their business.

Inspiring High-Potential, Low-Income Women Entrepreneurs
Our mission is to build the entrepreneurial capacity of women to overcome economic and social barriers and achieve self-sufficiency. Women's Initiative has proven that women create jobs for themselves and others, access the mainstream economy, and increase their economic self-sufficiency when they are given business planning and financing support.

By assisting women-owned businesses throughout the San Francisco Bay Area at our three training sites, Women's Initiative directly contributes to the economic growth of communities. Our graduates have started over 1,000 businesses from photography studios to catering companies and mechanic shops.

By targeting low-income women, focusing on the needs of traditionally underserved groups including minorities, immigrants, and welfare recipients, Women’s Initiative brings new resources into local communities in a unique model. Over half of the Women’s Initiative community participates in our classes offered in Spanish through our Alternativas para Latinas en Autosuficiencia (ALAS) program, which boasts culturally competent services and extensive networks that propel Latina entrepreneurs into business success.

A “One-Stop” Shop for Women Juggling Business and Life
Women assess their businesses and entrepreneurial readiness through our comprehensive business management and personal development training. One-on-one technical assistance, peer support networking groups, and ongoing business support services ensure economic success and business growth. Scholarships and stipends for childcare and transportation are available for very low-income women to ensure that no one is turned away for lack of financial resources. Women's Initiative administers a revolving loan fund, disbursing loans ranging from $1000 to $25,000, and links women with asset building opportunities, including matched savings accounts called Individual Development Accounts (IDAs) where participants' have the potential to double their savings for capital investments.

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The Soul of Women's Initiative
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Our Client Profile

Average age is 41

100% are low-income at program entry

96% are women

78% are women of color

46% speak Spanish as their first or only language

29% are single parents

15% are disabled