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Graduate Spotlights
Guisell
Osorio
Owner of Sabores
del Sur
At eight years old, Chilean-born Guisell Osorio
did not appear to be destined for her mastery
of cooking. She was more likely to be found in
the kitchen organizing cilantro or playing with
a piece of dough while her grandmother, a meticulous
and well-experienced cook, prepared delicious
meals for the family. Even so, she enjoyed paying
attention to her elders' cookery and often plagued
them with questions of why they added certain
ingredients.
In 2002, Guisell, now a thirty-something entrepreneur,
launched a South American cuisine catering company
called Sabores del Sur (flavors from the South,
in Spanish). These days, she is renowned for her
alfajores—shortbread cookies filled
with dulce de leche carameland topped with powdered
sugar—and is fulfilling orders around the
clock. Her daily operations include checking email,
conversing with clients, preparing dishes, making
deliveries, attending meetings, writing and sending
proposals and teaching classes on food preparation.
She works seven days a week and occasionally does
a few
24 hour days when her adrenaline is high and she
is excited about what she is doing. Although her
schedule is hectic, she makes it a point to take
long morning walks with her German Sheppard.
Although Guisell is successful at her craft and
offers catering services for birthdays, office
and home parties, anniversaries, and weddings,
she did not really start cooking until her early
thirties.
Before then, she humbly admitted to burning boiling
water, "I've ruined more than one teapot
because I just forgot about it." However,
her biggest challenge was her role as a salesperson
for her business.
Although she earned a brown belt in judo, she
expressed that she is not aggressive in seeking
to win people over. She would rather "stay
with the pots and pans, cooking and preparing
the treats, rather than be out selling."
Guisell credits Women's Initiative with assisting
her to overcome challenges and reach her goal
of business ownership. Guisell graduated from
the Women's Initiative business management training
course taught in Spanish, Alternativas para Latinas
en Autosuficiencia (ALAS), in 2004. After that,
her business doubled and then later tripled in
quantity. She remains active with Women's Initiative
and is affiliated with the Graduate Leadership
Council. She has also received many referrals
and new clients through her listing in the Women's
Initiative Business Directory. In the last 20
years that the institution has been operative
there have been over 16,000 women served by the
agency--women vying to start a business. Says
Guisell, "The word for 'wings' in Spanish
is 'alas', and the Women's Initiative ALAS program
helped me by providing me with huge wings! The
program was a great opportunity for me, and I
took full advantage of it!"
For more information on Guisell's business and
menu selection, go to http://www.saborsur.com.
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