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Regardless of your
political viewpoint, you have to admit that this was a significant
election in U.S. history. Not only was there a woman on the ticket for
only the second time in history, but we also elected a person of color
and the son of an immigrant to the White House. This is truly a time of
opportunity, and the mere color of a person's skin or their gender
should not be considered stumbling blocks. I hope Women's Initiative
clients and graduates, 83% of whom are women of color, are inspired by
this election and know the tremendous opportunity that lies ahead. Yes
we can!
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Our "Cheers to Our
Year" Breakfast event is Friday December 5, from 8 a.m. - 9 a.m. at the
Four Seasons Hotel in San Francisco. The breakfast is free to attend
and lasts only an hour, but this inspirational event is one of our
largest fundraisers of the year. For information on becoming a sponsor
or table host, please contact Madhuri Kirkham at 510-287-3107 or mkirkham@womensinitiative.org
We'll also be
hosting our first Silicon Valley "Cheers to Our Year" breakfast on
December 12 from 8 a.m. - 9 a.m. at the Fairmont Hotel in San Jose. For
information on becoming a sponsor or table host, please contact Melissa
Greer at 408-999-7609 or mgreer@womensinitiative.org.
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Ten Grads Attend Maria Shriver's Women's Conference in
Long Beach
Hosted by First
Lady Maria Shriver, The Women's Conference is the
nation's premier forum for women where hearts and minds gather every
year to unite thousands of women with a common purpose - to empower,
inspire and educate women everywhere to be Architects of Change in
their own lives, in their communities, and around the world. We are
honored that Women's Initiative was featured at the conference on
October 22 - 23, 2008.
Women's Initiative
is part of the WE Invest program envisioned and sponsored by First Lady
Maria Shriver and The Women's Conference. Ten Women's Initiative
clients were invited to The Women's Conference to sell their products.
In addition, Chevron and the Conference sponsored 200 women to go
through our business training this year. Women's Initiative graduates
attending The Women's Conference are: Susan Grant, Erica Varize,
Patricia Tang, Sahar Kordahi, Nana-Dictta Graves, Rosie Estrada,
Drucilla Anderson, Elsy Castellon, Jennifer Rowan, and Bobbie Rucker.
Most of these women are new entrepreneurs and attending the Women's
Conference thrust them into an arena that they had never experienced
before. They all performed with excellence and class, brought their
marketing skills to a new level, and even did media interviews with
poise and grace. We applaud their willingness to leave their comfort
zones.
In addition to
selling their products to the 14,000 attendees of the
conference, our clients were able to hear the talks of such leaders as
Warren Buffet, Condoleezza Rice, Gloria Steinem, Sallie Field, Cherie
Blair (wife of former British Prime Minister, Tony Blair), and Bono.
Graduate Sahar
Kordahi found that she was "truly inspired meeting incredible world
leaders and visionaries, creating new friendships, and prospecting for
new business at the conference. "In just 2 day, I gave away 2500
personalized bookmarks, signed up over 200 women for my newsletter, and
made powerful contacts to help me expand my business," she says. "The
conference gave me the inspiration to take my business to the next
level and affirm that 'I can and will achieve anything I set my mind
to,' anything at all!"
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"Live Your Dreams" Business Conference a Huge Success
More than 260
Women's Initiative clients and graduates attended our 4th annual
bi-lingual Business Conference on November 3rd. The theme of this
year's conference was Live Your Dreams, and the conference was filled
with seminars, speakers and events to inspire and help enable women to
make their dreams a reality.
After
a warm welcome at breakfast by graduate Mieasha Harris, and an
affirmation by graduate Sahar Kordahi, we were inspired by our keynote
speaker Amilya Antonetti, founder of Soapworks and the Lucky Cookie
Company. Amilya told us how, despite significant challenges, she built
a multi-million dollar company by never taking no for an answer. At the
end of breakfast, Amilya had the attendees do an exercise that helped
get them started with networking for the day. In addition, Amilya
generously donated a scholarship to one of her "Mind to Market"
weekends - a two-day, entrepreneurial workshop with one-on-one coaching
with business experts. The lucky winner of the scholarship was Lida
Marchetii.
After breakfast,
attendees were off to the first of two seminar sessions. A total of 21
seminars in English and Spanish were offered on various topics to help
entrepreneurs grow their businesses.
A highlight of the
day was the Leadership Luncheon, which was attended by nearly 600
graduates, clients and supporters of Women's Initiative. During lunch,
we honored Guisell Osorio of Sabores del Sur with the Giving Graduate
award for her endless support of Womn's Initiative. We also honored six
Bay Area business leaders with the Pacesetter Award. The honorees, who
are from each of the five counties Women's Initiative serves, were
Melissa Bradley, Bradley Real Estate; Sylvia Kwan, Kwan Henmi
Architecture; Linda Gold, M3i Works; Angela De La Housaye, De La
Houseaye and Associates and Baran & Etrat Elahi, The Nutty Cookie
company. During a panel discussion, the Pacesetter honorees shared what
challenges they had overcome to become successful and inspired the
audience with stories of their humble beginnings to their incredible
accomplishments.
In
the afternoon, graduates attended more seminars and
had the opportunity for "speed mentoring" during a Get Connected
session. More than 90 professionals met with Women's Initiative
graduates in small sessions to provide networking opportunities as well
as offer expert advice on a variety of topics. As a result, not only
advice was given, but in some cases, mentoring relationships were
started.
Many clients
found the Business Conference inspiring.
“The
conference re-inspired me and connected me with women who have similar
goals. I enjoyed meeting other WI graduates and seeing their successful
businesses. It gave me perspective on how successful I am, and will
become and to keep moving forward,” said Helene Ehrlich.
And graduate Roslyn Singh said, “I thought that the conference was very
inspiring, especially the keynote speaker, Amilya Antonetti. I am
going after the big, pretty cookie from now on and no longer shall I
sacrifice myself or my children for someone else’s sake.”
Our Conference
offered networking opportunities that empowered our clients to grow
their businesses even more, and enable them to constructively see the
many possibilities for their future. This event was an excellent
opportunity for all women to rethink their personal goals and
strategies, and to feel both inspired and connected to the Women's
Initiative community.
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New and Improved Client "Yellow Pages" Now Available
at www.womensinitiative.org
Just in time
for the holidays, Women's Initiative has updated and
improved their online directory of Women's Initiative client
businesses. We've added or updated about 75 businesses in the
directory, and businesses are now searchable by name, type of business,
and location. We've also added a detailed map showing the location of
Women's Initiative businesses. Businesses are indicated with red flag,
and users can click on the flag for more information about the
business.
This holiday
season and year round, we encourage you to shop local and shop Women's
Initiative businesses. When you support a Women's Initiative client
business, you help bring jobs, tax receipts, and new income to your
local community. Following are our top eight reasons to shop at Women's
Initiative businesses:
1. Maximize the
return on investment - keep it local
2. Enhance the unique character of neighborhoods
3. Build local leadership in our community
4. Preserve the environment
5. Create quality jobs
6. Get better customer service
7. Increase product diversity and competition
8. Help low-income families to achieve the American Dream
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| MOVERS &
SHAKERS |
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Mother/daughter
business partners and graduates Carmen de Salinas and Xiormara
Salinas of Musica Columbia Fusion and Café have been
awarded a Fairy Godmother grant of $2,500 from the Ms Foundation for
Women. The Fairy Godmother Fund was established in 1997 to support the
development of individual microenterprises across the country. Each
year, this endowed fund generates micro-equity grants that provide
funds to qualified woman-owned businesses. Only five awards of up to
$2,500 each are made each year.
Jazz vocalist and
graduate Anna Maria has found her way onto this
year's Grammy nomination ballot. Her album, "In the Fourteenth Hour,"
is on the nomination ballot for Best Jazz Vocal Album, Best New Artist,
and Best Female R&B Vocal Performance.
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| VOLUNTEER
OF THE MONTH |
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Miriam Sidney has put in more than 400
hours since she started volunteering with Women's Initiative in March.
Miriam spends about three days a week working with the research and
policy department in the Oakland office. Her main project has been
creating the Reference Library, a database which allows the team to
easily locate all kinds of relevant statistics, research, articles and
other reference materials. In addition to doing a fantastic job on the
project, she has really become part the team in Oakland. She readily
pitches in whenever and wherever anyone needs her help, she does it all
with a cheerful and respectful attitude. According to Liz de Renzy, WI
researcher and data analyst, "Not only is Miriam fun to work with, she
is extraordinarily, responsible, smart and self-managing. Miriam is the
best volunteer I could have hoped for."
Miriam was
especially helpful at this year's Business Conference, spending the
entire day at the event and doing all tasks assigned to her as well as
jumping in and helping with additional tasks whenever she could.
When not with
Women's Initiative, Miriam also interns with Mills College for their
"Living with Lupus" project, an ongoing study examining various aspects
of life for women diagnosed with SLE. In the past, Miriam has
volunteered with Women's Cancer Resource Center, Children's Hospital
Oakland, and Reading Buddies. In fact, her previous volunteer work and
community service earned her the Community Service Award from Piedmont
High School in 2003.
Miriam attended
Yale University and graduated from Mills College with honors in
December 2007.
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| GRADUATE
SPOTLIGHT |
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When artist and
business owner Soña Holman tells people,
"Joining the Women's Initiative program is the best thing I've ever
done in my life," she is not just referring to the development of her
art ambitions into a growing business or the network of friends she has
made through the program; she is referring to the change she has made
within herself.
Soña, a
self-taught, abstract painter, spent ten years navigating a series of
health challenges, financial instabilities, and layoffs while trying to
survive as a part time artist in San Francisco and Marin County. "I
felt like I had no job stability," she says. Actively involved in the
art community for the last 25 years, Soña remained dedicated to
her artistic ambitions along side of jobs in administration and
customer service, painting in her spare time and exhibiting at several
shows a year.
"It costs about
$22,000 a year to be an artist," explains Soña, describing the
high cost of entering shows, documenting pieces, and creating her work.
"Any extra money I made went to that. I was always broke."
In June of 2007,
Soña discovered she would have to permanently leave her most
recent administrative position due to a work related injury, placing
the possibility of continuing her artwork in jeopardy. She realized it
was time to take a step towards changing her life.
Soña
decided to follow in the footsteps of a friend who had successfully
started a petcare business through the Women's Initiative. "I watched
her business grow," says Soña. "It was something I wanted to
do." When she found out Women's Initiative was opening a center in
Marin, she jumped at the opportunity to turn her painting into a
fulltime business. She became part of the second class of twelve
graduates from the new Marin center.
Soña
started her classes in September of that year and by January she was
ready to open her business creating, promoting, and selling her
artwork. In her classes, she developed a two year business plan which
charted out milestones in building her career. "I now have a clear
vision of why and how I am doing things, how my actions fit into my
business," says Soña. "I am taking a strategic approach to my
career."
Nine months into
running her business, sales of her paintings, which express the
'landscape of the spirit,' are more than double what they were all of
last year. Additionally, Soña has developed a series of cards
and prints showcasing her paintings and has exhibited at several highly
competitive juried shows, including two fine art festivals.
More important
than the impact the program has had on her art career, however, is the
impact it has had on her sense of self. "There is a night and day
difference in my confidence in who I am and where I am in my career,"
she says. "Just the idea that I can take charge of my life makes me
feel so much safer."
"I am a
self-taught artist," explains Soña. "I never went to college. As
such, this experience has special meaning for me. It gives me a sense
of legitimacy. Being a business owner, gives me a sense of place within
the community."
Since graduating,
Soña has maintained close contact with her fellow graduates. She
also has joined the Fast Track program, a Women's Initiative pilot
program for Marin graduates working in underserved areas such as
retail, wellness, and art. The program provides a workshop series
around specific business development topics. At the end of the program
each participant will present her work to a panel of industry
representatives.
"That's another
thing the program does well," says Soña. "After you graduate
there are so many opportunities for professional development. I don't
feel alone; I am connecting with people. I am part of something larger
than myself. Often times, being an artist can be isolating. To be
around other women who are supportive is a big deal."
One day,
Soña hopes to be able to fully support herself with her
business. In the meantime, says Soña, "I am proud that I am
doing as much as I can to build my career."
Soña just
exhibited her work this October and November at the San Francisco Open
Studios in SOMA and Hunters Point. She has exhibited her work at nine
art shows since graduating from Women's Initiative. Her work can also
be viewed at www.sonaholman.com.
---- Melanie Chase
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| EVENTS |
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"Tea and
Thee"
Women's Initiative graduates will be participating in the "Tea and
Thee" high tea and harvest bazaar on Wednesday November 19, from 3 - 6
p.m. at the Embassy Suites Hotel in San Rafael. The event is sponsored
by the Marin Women's Hall of Fame to raise funds for The M.I.S.S.
Program (Mentoring + Internship + Service = Success) for teen and tween
girls. In addition to a bazaar feautring Women's Initiative graduates
selling jewelry, clothing and many other items just in time for the
holidays, the event will include live entertainment, a silent auction
and a raffle. To RSVP call 415-455-4900 and for more information go to www.Marinwomenhalloffame.org
Women's
Initiative Graduations
Come and support new women entrepreneurs at their graduation ceremony.
Thursday, November
13, 6 - 8 p.m. at National Hispanic University - Library (14271 Story
Road, San Jose) This graduation is in Spanish.
Thursday, December
4, 6 -8 p.m. at Merrill Lynch (1111 Broadway, 22nd floor, Oakland)
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